Taxes, liability, and take-home pay — discover which structure Amazon sellers are choosing in 2025 and why it matters more than you think.

key points

  • LLC = Simple start: Easy setup, liability protection, but all profits are subject to self-employment tax.

  • S Corp = Tax savings tool: Requires payroll and more admin, but lets you split income into salary + distributions to lower taxes.

  • Break-even rule of thumb: Once profits exceed ~$40–50k annually, S Corp savings usually outweigh added costs.

  • Reasonable salary is critical: Pay yourself fairly to avoid IRS red flags and penalties.

  • Seller journey: Most start as an LLC, then elect S Corp when profits grow.

Let’s be honest: talking about LLC vs S Corp as a business structure for Amazon sellers is about as exciting as reading the fine print on your Wi-Fi contract. Necessary? Yes. Thrilling? Only if you count the adrenaline rush of realizing you could have saved thousands in taxes last year.

But here’s the deal: the decision between an LLC and an S Corp isn’t just legal jargon. For Amazon sellers and e-commerce entrepreneurs, it can mean the difference between pocketing more of your hard-earned profits… or handing them to the IRS like an involuntary tip.

Amazon seller stands at a crossroads choosing between LLC and S Corp paths.

And since most guides on this topic read like a tax law textbook, we’re going to do things differently. We’ll use plain English, a little wit, and some real-world Amazon seller context. By the end, you’ll know whether your business should stay comfortably in LLC land or level up to S Corp status — without nodding off halfway through.

Table of Contents

LLC 101: The Sweatpants of Business Structures

Amazon seller in sweatpants on a call surrounded by boxes.

Quick Takeaways:

  • Flexible and easy to set up.
  • Protects personal assets from business risks.
  • Pass-through taxation (profits flow to your personal return).
  • Downside: all profits hit with self-employment tax.

An LLC (Limited Liability Company) is the most popular starting point for Amazon sellers, and for good reason. Think of it as the sweatpants of business structures: flexible, comfortable, and no one expects you to iron them.

Seller shielded by LLC as product faces trial in medieval court

The main perk? Liability protection. If your Amazon garlic press suddenly turns into a medieval weapon and a customer sues, your personal assets (house, car, savings) are generally shielded. Unlike a sole proprietorship, where you and your business are one and the same, the LLC draws a legal line in the sand.

Pipeline of LLC profits flowing directly into personal tax forms

From a tax perspective, the IRS sees LLCs as pass-through entities. Profits flow directly to your personal return, avoiding the dreaded “double taxation” of a C Corp. Simple enough.

But here’s the catch: as an LLC owner, you pay self-employment tax on all profits — 15.3% for Social Security and Medicare. Ouch. That means once your Amazon sales grow, your tax bill grows right along with it.

So while LLCs are simple and flexible, they don’t save you much on taxes once you start scaling your Amazon FBA business.

IRS truck hauling away half of Amazon seller’s LLC profits.

S Corp 101: The Business Tuxedo

Quick Takeaways:

  • S Corp is a tax election, not a business type.
  • Lets you pay yourself a salary + distributions.
  • Only salary gets hit with payroll tax; distributions avoid self-employment tax.
  • More compliance required (payroll, filings, accounting).

An S Corp (Subchapter S Corporation) isn’t a business type you can just “form” outright. You create an LLC (or a C Corp), then file IRS Form 2553 to elect S Corp status.

Seller choosing between sweatpants and tuxedo wardrobe

If an LLC is sweatpants, an S Corp is a tuxedo: sharper, more impressive, and capable of saving you money — but higher maintenance.

Here’s why: as an S Corp owner, you wear two hats. You’re both employee and shareholder. You pay yourself a “reasonable salary” (IRS-speak for “don’t pay yourself $1 just to dodge taxes”), and only that salary gets hit with payroll taxes. The rest of your profits? You take them as distributions, which are not subject to self-employment tax.

Tax savings chart comparing LLC vs S Corp outcomes

That’s where the real savings kick in. For many Amazon sellers, choosing LLC vs S Corp comes down to one thing: saving thousands in taxes every year once profits grow.

The IRS’s Favorite Vague Term: “Reasonable Salary”

The phrase “reasonable compensation” is famously fuzzy. The IRS won’t give you a hard number. Instead, they expect your salary to be comparable to what someone in your role would earn in a similar business.

For Amazon sellers, that means looking at:

  • Your profit levels.
  • Time spent running your store.
  • The tasks you are performing.
  • Industry averages.

Pay yourself too little, and the IRS may reclassify your distributions as wages (hello, back taxes + penalties). Pay yourself too much, and you miss out on the S Corp’s biggest tax advantage.

Slider chart showing different salary ranges with IRS oversight.

The Amazon Seller’s Dilemma: When to Switch

Flowchart showing profit thresholds for LLC vs S Corp

Many Amazon sellers ask: At what point should I switch from LLC to S Corp? The answer depends on profitability and complexity.

 

Typically, once your Amazon business clears around $40,000–$50,000 in annual profit, the tax savings of an S Corp begin to outweigh the additional costs of payroll, accounting, and compliance.

Switching too early means unnecessary overhead; switching too late means leaving money on the table for the IRS.

Final Verdict: Sweatpants or Tuxedo?

When it comes to LLC vs S Corp for Amazon sellers, the right choice depends on your stage of growth and appetite for complexity. LLCs are simple, low-maintenance, and protective. S Corps demand more structure but reward you with significant tax savings once you’re profitable.

For most Amazon FBA entrepreneurs, the journey starts with an LLC. Once profits grow and taxes bite harder, the S Corp election is a natural next step — your business tuxedo for the big leagues.

Split-screen of seller in sweatpants vs tuxedo with savings difference.

Stop Letting the IRS Take More Than Their Share

To build your tax strategy, we need to know the essentials about your Amazon business. That’s why the first step is a quick intake on our booking page. Fill it out, and you’ll unlock your personalized strategy session with us.

Take Control of Your Finances Today!

Whether you’re a Reseller (Wholesale, Retail Arbitrage, Online Arbitrage, Dropshipping) or a Brand Owner, managing finances is key to your success. We support eCommerce businesses across major platforms like Amazon, Shopify, eBay, Walmart, Etsy, BigCommerce, and beyond.

See if you qualify for a free strategy session with our team to learn how Tall Oak Advisors can streamline your bookkeeping and ensure accurate tax preparation for your business.

Need a quick quote?

Or explore our range of free resources crafted specifically for eCommerce sellers:

Take the first step toward a stronger financial future and position your business for long-term success.

Leave A Comment

Taxes, liability, and take-home pay — discover which structure Amazon sellers are choosing in 2025 and why it matters more than you think.

key points

  • LLC = Simple start: Easy setup, liability protection, but all profits are subject to self-employment tax.

  • S Corp = Tax savings tool: Requires payroll and more admin, but lets you split income into salary + distributions to lower taxes.

  • Break-even rule of thumb: Once profits exceed ~$40–50k annually, S Corp savings usually outweigh added costs.

  • Reasonable salary is critical: Pay yourself fairly to avoid IRS red flags and penalties.

  • Seller journey: Most start as an LLC, then elect S Corp when profits grow.

Let’s be honest: talking about LLC vs S Corp as a business structure for Amazon sellers is about as exciting as reading the fine print on your Wi-Fi contract. Necessary? Yes. Thrilling? Only if you count the adrenaline rush of realizing you could have saved thousands in taxes last year.

But here’s the deal: the decision between an LLC and an S Corp isn’t just legal jargon. For Amazon sellers and e-commerce entrepreneurs, it can mean the difference between pocketing more of your hard-earned profits… or handing them to the IRS like an involuntary tip.

Amazon seller stands at a crossroads choosing between LLC and S Corp paths.

And since most guides on this topic read like a tax law textbook, we’re going to do things differently. We’ll use plain English, a little wit, and some real-world Amazon seller context. By the end, you’ll know whether your business should stay comfortably in LLC land or level up to S Corp status — without nodding off halfway through.

Table of Contents

LLC 101: The Sweatpants of Business Structures

Amazon seller in sweatpants on a call surrounded by boxes.

Quick Takeaways:

  • Flexible and easy to set up.
  • Protects personal assets from business risks.
  • Pass-through taxation (profits flow to your personal return).
  • Downside: all profits hit with self-employment tax.

An LLC (Limited Liability Company) is the most popular starting point for Amazon sellers, and for good reason. Think of it as the sweatpants of business structures: flexible, comfortable, and no one expects you to iron them.

Seller shielded by LLC as product faces trial in medieval court

The main perk? Liability protection. If your Amazon garlic press suddenly turns into a medieval weapon and a customer sues, your personal assets (house, car, savings) are generally shielded. Unlike a sole proprietorship, where you and your business are one and the same, the LLC draws a legal line in the sand.

Pipeline of LLC profits flowing directly into personal tax forms

From a tax perspective, the IRS sees LLCs as pass-through entities. Profits flow directly to your personal return, avoiding the dreaded “double taxation” of a C Corp. Simple enough.

But here’s the catch: as an LLC owner, you pay self-employment tax on all profits — 15.3% for Social Security and Medicare. Ouch. That means once your Amazon sales grow, your tax bill grows right along with it.

So while LLCs are simple and flexible, they don’t save you much on taxes once you start scaling your Amazon FBA business.

IRS truck hauling away half of Amazon seller’s LLC profits.

S Corp 101: The Business Tuxedo

Quick Takeaways:

  • S Corp is a tax election, not a business type.
  • Lets you pay yourself a salary + distributions.
  • Only salary gets hit with payroll tax; distributions avoid self-employment tax.
  • More compliance required (payroll, filings, accounting).

An S Corp (Subchapter S Corporation) isn’t a business type you can just “form” outright. You create an LLC (or a C Corp), then file IRS Form 2553 to elect S Corp status.

Seller choosing between sweatpants and tuxedo wardrobe

If an LLC is sweatpants, an S Corp is a tuxedo: sharper, more impressive, and capable of saving you money — but higher maintenance.

Here’s why: as an S Corp owner, you wear two hats. You’re both employee and shareholder. You pay yourself a “reasonable salary” (IRS-speak for “don’t pay yourself $1 just to dodge taxes”), and only that salary gets hit with payroll taxes. The rest of your profits? You take them as distributions, which are not subject to self-employment tax.

Tax savings chart comparing LLC vs S Corp outcomes

That’s where the real savings kick in. For many Amazon sellers, choosing LLC vs S Corp comes down to one thing: saving thousands in taxes every year once profits grow.

The IRS’s Favorite Vague Term: “Reasonable Salary”

The phrase “reasonable compensation” is famously fuzzy. The IRS won’t give you a hard number. Instead, they expect your salary to be comparable to what someone in your role would earn in a similar business.

For Amazon sellers, that means looking at:

  • Your profit levels.
  • Time spent running your store.
  • The tasks you are performing.
  • Industry averages.

Pay yourself too little, and the IRS may reclassify your distributions as wages (hello, back taxes + penalties). Pay yourself too much, and you miss out on the S Corp’s biggest tax advantage.

Slider chart showing different salary ranges with IRS oversight.

The Amazon Seller’s Dilemma: When to Switch

Flowchart showing profit thresholds for LLC vs S Corp

Many Amazon sellers ask: At what point should I switch from LLC to S Corp? The answer depends on profitability and complexity.

 

Typically, once your Amazon business clears around $40,000–$50,000 in annual profit, the tax savings of an S Corp begin to outweigh the additional costs of payroll, accounting, and compliance.

Switching too early means unnecessary overhead; switching too late means leaving money on the table for the IRS.

Final Verdict: Sweatpants or Tuxedo?

When it comes to LLC vs S Corp for Amazon sellers, the right choice depends on your stage of growth and appetite for complexity. LLCs are simple, low-maintenance, and protective. S Corps demand more structure but reward you with significant tax savings once you’re profitable.

For most Amazon FBA entrepreneurs, the journey starts with an LLC. Once profits grow and taxes bite harder, the S Corp election is a natural next step — your business tuxedo for the big leagues.

Split-screen of seller in sweatpants vs tuxedo with savings difference.

Stop Letting the IRS Take More Than Their Share

To build your tax strategy, we need to know the essentials about your Amazon business. That’s why the first step is a quick intake on our booking page. Fill it out, and you’ll unlock your personalized strategy session with us.

Take Control of Your Finances Today!

Whether you’re a Reseller (Wholesale, Retail Arbitrage, Online Arbitrage, Dropshipping) or a Brand Owner, managing finances is key to your success. We support eCommerce businesses across major platforms like Amazon, Shopify, eBay, Walmart, Etsy, BigCommerce, and beyond.

See if you qualify for a free strategy session with our team to learn how Tall Oak Advisors can streamline your bookkeeping and ensure accurate tax preparation for your business.

Need a quick quote?

Or explore our range of free resources crafted specifically for eCommerce sellers:

Take the first step toward a stronger financial future and position your business for long-term success.

Leave A Comment

Need help with your taxes or bookkeeping? We are ready to help. Request a Tax Proposal or Schedule a Strategy Session today!
Meet The Author:
Chris Potter

Chris Potter

Chris Potter is a Co-Founder of Tall Oak Advisors. He was an 8 figure eCom business owner, and has 20 years of experience in the eCom industry.